Acquire and improve skills
to build and grow products
Boost your PM skills
Enhance your data and growth skills
AI/ML skills for product management
Essays on
product, growth, marketing, analytics
Why it’s a good time to get into AI product management
Product management fundamentals
How to create products that people need
- Addressing user pain points vs solving user problems better
- Product manager skills: evolution of a PM role and its transformation
- Product metrics, growth metrics, and added value metrics
Product analytics: tools and hints
How data and analytics help product managers make the right decisions
- How to tell if your product has proven its value and achieved product/market fit
- The chances of a new mobile app being successful today: a study
- Сreating marketing analytics dashboards the right way: a guide
Professions and skills
Essential skills and knowledge for product managers and analysts
- Why it’s a good time to get into AI product management
- Jobs to Be Done: comparing different frameworks
- The product manager’s guide to statistical analysis
Unit economics
Calculating unit economics, LTV, ROI, ARPU, and other crucial metrics the right way
- How to calculate customer Lifetime Value. The do’s and don’ts of LTV calculation
- Guide to ARPU: formula, calculation example, LTV vs ARPU
- How to calculate unit economics for your business
Product testing and experiments
How to use A/B test and experiments to benefit the product
- Experiments where you make your product worse—the most underrated product manager tool
- Why your A/B tests take longer than they should
- Peeking problem—the fatal mistake in A/B testing and experimentation
AI/ML in product development
How to use AI/ML to add value to products
- Why it’s a good time to get into AI product management
- Hard lesson in AI product management: why churn model accuracy doesn’t equal business success
- How to solve the “cold start problem” in an ML recommendation system
Switching to product management
Insights on transitioning to product management
- How to get product management experience before you have the job title
- Side projects to enter product management: tips and expert insights
- How to move from product analytics to product management?
Product success stories
What makes great products great?
- The values and principles of Wise. Key ideas from the Breakout Growth Podcast by Sean Ellis
- How Revolut Trading was built. The importance of industry expertise and the balance of conservative and new approaches
- How the “Slack vs Microsoft Teams” race evolves as the world switches to remote work